Businesses must adapt, or they will have a difficult time keeping up with the rest of the world. This is especially true when it comes to technology. Any company that doesn’t read reputable tech blogs or other credible sources to keep up with the latest advancements might see their market share decrease. The same is true when it comes to the responsibilities that companies have. For example, the more we understand about the impact our activities have on the environment, the more important it becomes to adopt sustainable practices. Not only is this wise from an ecological standpoint, but it’s also becoming a powerful differentiator for consumers.
Even if you can’t make a greener version of your current product line or bring more sustainability to your services, there still are some ways to put your greenest foot forward for customers. There are many changes you can make that can significantly impact your environmental footprint. Any one of them could improve your entire operation’s eco-friendliness.
To see just a few of the many ideas that could boost your company’s green bona fides, take a look at the accompanying infographic. By putting these suggestions to work in your offices and properties, you can keep up with the times and put yourself in a better position.
Author bio: Dan Dulik is Vice President of Marketing at Litetronics, manufacturer of commercial lighting products, including bulbs and a full line of fixtures and retrofit kits. An alumnus of DePaul University’s Graduate School of Business, he has more than 15 years of experience in B2B and B2C marketing.